1
Sign up and in!
Given you're not walking through these front doors unless you're a practicing and licensed Pro, and as we're not making any exceptions, this has made this initial sign-up a drag. But it's this once, and we ask you in advance to hang with us. It'll be worth it.
Start here
est. 3 minutes
2
Prove you're Pro
We're a couple of stylists who have carved out the space to create this platform. With zero support, we're asking you for help Authenticating you and your papers.
Link here:
Please submit a screenshot of your cosmetology license and a photo ID to verify.
est. 5 minutes
3
Enter! View, Vote, and Comment!
The Road Map is populated with several ideas from Contributors like yourself. Vote and Comment on others or go all in and start your own Ideas.
4
Invite your mates, earn points!
Receive points that can be redeemed for events such as Go-Pro Group and Go-Pro Private Office Hours. (more below).
1
Sign up and in!
If you're not a Pro, then you're not able to enter at this time. You must be a practicing and licensed Pro, (no exceptions). This will however make the sign-up a drag, so bear with us. It's important.
Start here
est. 2 minutes
Start here
est. 2 minutes
2
Prove you're Pro
Authenticating you and your papers. This is done in the 'Sign up' form. You'll be asked to submit a screenshot of your cosmetology license and a photo ID so we can verify it, so be ready for that :)
est. 1 minutes
est. 1 minutes
3
Enter! View, Vote, and Comment!
The Road Map is populated with several ideas from us and other Founder Contributors like yourself. You'll be forwarded there. Vote and Comment on their Topics or start your own.
4
Invite your mates, earn points!
As early adopters, you'll receive points that can be redeemed for two event types.
Group Office Hours and Private Office Hours. You'll receive an email with your invite URL to share.
Those two events in detail here.
Redeem:
Auto-enrolled into bi-weekly
Auto-enrolled into bi-weekly
Redeem:
Auto-enrolled into twice monthly
Auto-enrolled into twice monthly
Redeem:
Express interest - be part of Mastermind Group - Wave 1.
Express interest - be part of Mastermind Group - Wave 1.
Join us & bring a mate
Both earn 5 points.
Both earn 5 points.
Take 10 Polls
Earn 10 points.
Earn 10 points.
Take 20 Polls
Earn 20 points.
Earn 20 points.
5 points
10 points
20 points
Office Hours
The Huddle
Mastermind
You'll be helping us populate the cause so hit those mates up with aligned values so we can kick this new year on a mission.
Bring your mates.
We're on the lookout for those of you who love writing and would like to create content to support the cause. Authors can use an alias or go with you. All publications are private by default. Social sharing will be a case-by-case consideration because between all.
Write for us
Early adopters are ushered directly into our first inaugural topic and can collaborate on helping asses the polls and surveys. Taking Polls rewards you with points you can redeem for our collaboration, career and educational events.
Take a ton of Polls
Are you good with pro, is a virtual space designed to be a conversation starter around the future and well-being of the professional hairstylist. A place where topics quelled by traditional social platforms can be given airtime. A place where we can collaborate on the issues that mean something to us.
Our industry is undertaking the most significant shift of all time. The problem is, it's happening right under our noses, without consultation and without us. If we don't get together and inject ourselves into the conversation, the present and future impact on us, the professional hairstylist, is catastrophic and irreversible. Only together can we be the positive voice for change and both navigate and facilitate the course correction.
We're not permitting anyone outside the licensed fraternity to foster trust and ensure we're free to be ourselves (finally). If you're not a licensed stylist, on the floor slinging hair, you're not getting in. Likewise, if you work for one of our industry partners (Loreal, Matrix, Paul Mitchel, Goldwell, etc.), you're also not coming in. There are no exceptions.
There are No-Pro products available to us professionals anymore. This has come about due to our partners opting to leave the pro-space and head over to Amazon and Walmart.
There are
No-Pro-Products!
No-Pro-Products!
The second a Professional product appears on the retail shelf of a non-professional establishment, it is, by default, stripped of its Pro status and no longer belongs to the Pro category. Fact!
Our partner's mass exodus to leave the Pro hair care space in exchange for the amateur Amazon and Walmart category has very eloquently taken place.
Our partner's mass exodus to leave the Pro hair care space in exchange for the amateur Amazon and Walmart category has very eloquently taken place.
There are
No-Pro-Products!
No-Pro-Products!
Our partners will continue to use the Pro terminology in this amateur space 'as if' their products are still Pro. The term once used to define us is now associated and affiliated by the same standard. The implied endorsement by those so-called strictly professional-only partners who supply them, and while the same products sit on our shelves, we, too, are endorsing its nature.
Can you still call yourself a Pro?
We believe it's fair to assume that our partners are exiting the professional hair category. Their business efforts and the markets they've chosen by default reject any notion of a commitment to the professional category. Prescription drugs and those sold OTCs are not treated as if they're the same. But the lines that once blurred between the two categories for us are no longer even there. It's a very clear value proposition for the amateur market. They have been grandfathered into having access to everything once exclusive to us.
No company in its right mind would think it can double dip. And yet they do and have for over 30 years. That's one heck of an affair behind someone's back, yes/no?
But every time they supply another non-professional, professional-only product, it violates our agreement. Additional weight can also be given to their mass exodus from the pro sector as they moved over to focus on their national and likely global release on Walmart and Amazon.
So what will we do because the rainbow-lined blessing in this scenario can potentially empower us as an industry? Giving us the potential not only to take back what's ours but own the space forever?
These two scenarios are significant opportunities.
Opportunity:
The lack of truly professional products is a game-changer for us.
But only if we seize the moment! The mass exodus to leave the Pro hair care category in exchange for the amateur Amazon and Walmart category has, by default of their actions, officially stripped every pro product of its pro status. Pro products, as we knew them, are now amateur by nature.
When I penned this message, there were no more than three to five truly professional brands on the market in the US.
This is an opportunity.
Opportunity:
The term Professional is almost dead. Are we going to Reclaim, Reframe, or Rename?
No company in its right mind would think it can double dip. And yet they do and have for over 30 years. That's one heck of an affair behind someone's back, yes/no?
But every time they supply another non-professional, professional-only product, it violates our agreement. Additional weight can also be given to their mass exodus from the pro sector as they moved over to focus on their national and likely global release on Walmart and Amazon.
So what will we do because the rainbow-lined blessing in this scenario can potentially empower us as an industry? Giving us the potential not only to take back what's ours but own the space forever?
These two scenarios are significant opportunities.
Opportunity:
The lack of truly professional products is a game-changer for us.
But only if we seize the moment! The mass exodus to leave the Pro hair care category in exchange for the amateur Amazon and Walmart category has, by default of their actions, officially stripped every pro product of its pro status. Pro products, as we knew them, are now amateur by nature.
When I penned this message, there were no more than three to five truly professional brands on the market in the US.
This is an opportunity.
Opportunity:
The term Professional is almost dead. Are we going to Reclaim, Reframe, or Rename?
Our hypothesis
Creating a trusting and safe ecosystem.
The reality is no one will share in the presents of their business partners. That's why they've not permitted to be any part of the project until we all agree it may be time to let them in. Sadly, this may include you if you're in any way on the payroll for one of our partners. We believe there may be a time to have them join the room, But until then, it's just us.
The reality is no one will share in the presents of their business partners. That's why they've not permitted to be any part of the project until we all agree it may be time to let them in. Sadly, this may include you if you're in any way on the payroll for one of our partners. We believe there may be a time to have them join the room, But until then, it's just us.
Strictly stylish
no partners or brands
no partners or brands
You're protected where it matters most.
You're views and opinions are not identifiable to you. We have no interest in 'who' has responded and in what way. That would skew the data and render it useless.
We will authenticate your professional license and use decentralized authentication, identity, and storage managed by API integration with Stacks—a Bitcoin and smart contract provider.
You're views and opinions are not identifiable to you. We have no interest in 'who' has responded and in what way. That would skew the data and render it useless.
We will authenticate your professional license and use decentralized authentication, identity, and storage managed by API integration with Stacks—a Bitcoin and smart contract provider.
Protected by default
Decentralized data security means - No ads, No trackers, and No data mining or harvesting.
Your polls and survey responses are end-to-end encrypted using blockchain technology.
Your identity and connection to your survey responses are separated by two encrypted databases that have no way of communicating with one another.
Your polls and survey responses are end-to-end encrypted using blockchain technology.
Your identity and connection to your survey responses are separated by two encrypted databases that have no way of communicating with one another.
Secure by default
Bring your best coffee name, use your real name, or flit between them.
To ensure we can accommodate your authentic voice, we've added privacy features that give you the option to float between conversing in anonymous or persona/avatar mode. The platform was conceived on this very concept of being able to speak our minds when it suits us. This does, however, place significant responsibility on that voice, and while it gives with one hand, it will mean executing that voice will need special care, humility, and compassion.
To ensure we can accommodate your authentic voice, we've added privacy features that give you the option to float between conversing in anonymous or persona/avatar mode. The platform was conceived on this very concept of being able to speak our minds when it suits us. This does, however, place significant responsibility on that voice, and while it gives with one hand, it will mean executing that voice will need special care, humility, and compassion.
Private and anonymous by default
We're a couple of stylists with a hunch that a better world awaits us. One that'll enable us to acquire a sense of ownership over and is democratic by nature. We have no ties to our direct or indirect beauty partners—just us. But we believe our timing to create such an opportunity to secure our domain is near. We are in the industry, and with full transparency (here), you can read our motive and intent. But at our core, we're stylists.
Completely Independent
The bottom line. What we know:
- We have an industry with no terminology to describe us.
- We have an industry with no products assigned to the qualifications we've worked hard to accomplish.
- A course correction is inevitable, even if we choose to ignore and do nothing.
- We believe it would be wise of us to gather and assess the possibilities.
Ways to get
involved
involved
Contributor
Do we take back ownership and prove it has true value with us, and reinstate a certified Pro status?
Huddle
Mastrermind
Polls
Do we take back ownership and prove it has true value with us, and reinstate a certified Pro status?
Do we take back ownership and prove it has true value with us, and reinstate a certified Pro status?
Do we take back ownership and prove it has true value with us, and reinstate a certified Pro status?
Why this is important
Become a contributor during our pre-launch phase or before December 31 to earn redeemable points for (one-off pre-launch) events and resources.
Double points when you convince your mates to join you.
Sign up now, and we'll drop you into the Conversation Roadmap. It's where you can start engaging with other contributors and get a head start on the thoughts and concerns your industry mates are sharing already and before we let the post launch crew in.
Comment and Vote on their Ideas or start your own. Begin shaping the first round of conversations.
Double points when you convince your mates to join you.
Sign up now, and we'll drop you into the Conversation Roadmap. It's where you can start engaging with other contributors and get a head start on the thoughts and concerns your industry mates are sharing already and before we let the post launch crew in.
Comment and Vote on their Ideas or start your own. Begin shaping the first round of conversations.
But first, let's bring you up to speed.
We're using humor here because when you've known of the affair for forty-something years, a meltdown at this point may appear a tad melodramatic and a bit too victim mentality. And while the first part may be on point, but victim, nope, that's not us.
Opportunity: If it's not already crossed your mind, we can take ownership of the entire space and hold onto it for the rest of time. But the window is closing. If 'we're going to 'take back the house', then we should do that.
Opportunity: If it's not already crossed your mind, we can take ownership of the entire space and hold onto it for the rest of time. But the window is closing. If 'we're going to 'take back the house', then we should do that.
The Pro 'goes with them?'
In fact. It's long gone. And one could say, we've never had it.
Here's another 'Technically Speaking'. The very second a Professional product hits the shelf of a non-pro, mass retail store, it's by default No Longer Pro. And while part of the issue, the other part is they are taking the term with them, and the final part is that the term will continue to be unguarded, and without us, it will continue to be abused, overused, and bastardized to death.
Opportunity: We can reject the Professional term and form our own. One we own as a Coop, or form of collective. We trademark it, manage it, and if need be, monetize it. Owned by the industry, controlled by us. Who, where, and how it's used.
Here's another 'Technically Speaking'. The very second a Professional product hits the shelf of a non-pro, mass retail store, it's by default No Longer Pro. And while part of the issue, the other part is they are taking the term with them, and the final part is that the term will continue to be unguarded, and without us, it will continue to be abused, overused, and bastardized to death.
Opportunity: We can reject the Professional term and form our own. One we own as a Coop, or form of collective. We trademark it, manage it, and if need be, monetize it. Owned by the industry, controlled by us. Who, where, and how it's used.
Prelaunch early adopters bonuses
Pre-launch ways you can get involved
Slice or dice it however you'd like, the theory we'd love to disprove, but doubt is, in all reality, the term beauty professional, professional stylists, and even professional hair color and pro retail, are near to becoming an oxymoron.
The plan: We want to begin listening to you guys, collecting and organizing your concerns. Knowing the real issues, rather than just thinking, will honor our time. It will also allow each of us the option to participate and collaborate on areas aligned with your own values.
«ut as a collective, the idea is to surface solutions that elicit the confidence to facilitate a positive course correction our lives and industry deserve.
The plan: We want to begin listening to you guys, collecting and organizing your concerns. Knowing the real issues, rather than just thinking, will honor our time. It will also allow each of us the option to participate and collaborate on areas aligned with your own values.
«ut as a collective, the idea is to surface solutions that elicit the confidence to facilitate a positive course correction our lives and industry deserve.
The probable cause
The probable cause
Why this platform: We believe the public nature of social media has altered our authentic voice.
FB, IG, T, TY, TT, etc. We're all there. Our clients. Our vendors, Our partners (Loreal, Schwarzkopf, Goldwell, etc.). Our potential vendors/clients. Former employees, current and future ones too.
Just one monstrosity of a voyeurism fest, with a differentiating factor of a URL, the medium, and some nuances. Every post with full spectator rights with the potential to do very little, make you a star or bury you forever.
To not consider all stakeholders when posting would be a CLM. (Career Limiting Move) however, we believe it's given rise to a passive voice and therefore there's no spark firing off issues and topics we should really be sharing our views.
One space where you can be yourself.
No partners (Redken, Schwarzkopf, Goldwell, etc).
No client's
No distributors
No sales execs or manufacturing peeps
No vendors
FB, IG, T, TY, TT, etc. We're all there. Our clients. Our vendors, Our partners (Loreal, Schwarzkopf, Goldwell, etc.). Our potential vendors/clients. Former employees, current and future ones too.
Just one monstrosity of a voyeurism fest, with a differentiating factor of a URL, the medium, and some nuances. Every post with full spectator rights with the potential to do very little, make you a star or bury you forever.
To not consider all stakeholders when posting would be a CLM. (Career Limiting Move) however, we believe it's given rise to a passive voice and therefore there's no spark firing off issues and topics we should really be sharing our views.
One space where you can be yourself.
No partners (Redken, Schwarzkopf, Goldwell, etc).
No client's
No distributors
No sales execs or manufacturing peeps
No vendors
Header with words just a little bigger
The probable cause
The platform
Polls that earn redeemable points for events and resources
Events and resources
The next three to seven years will see a number of the most significant shifts of all time, and we're not being included in those conversations. But we have technology on our side and can develop solutions that can inject ourselves into the conversation if we choose. But the impact on us will be catastrophic and irreversible if we do nothing. Only together can we be the positive voice for change and both navigate and facilitate the course correction.
